There were a couple sightings of Lonely Planet writer Nick Ray in Mui Ne this week. Did you meet him?... and more importantly, did you show your best side this week at your restaurant, resort, shop or tour company? You better have, because you may not have another opportunity to impress Lonely Planet for perhaps two more years. He's already left town, so I'm told.
Guidebooks send their writers out about every 2 (or 3 years) to survey Vietnam. This year happens to be the year nearly all the publishers are researching their next Vietnam editions, which will appear on shelves in late 2011 or early/mid 2012. I'm not sure why they all do countries at the same time--perhaps its with the hope of getting their newest edition on the shelves just before the others each time, and just ahead of tourist season.I know they are all doing it now because I'm writing or updating nearly all of the other internationally-available guidebooks for Vietnam.
I've not met Nick myself yet, but I hear he's a nice guy. If you had a polite, sandy-blonde-haired british chap visit your establishment, who lives in Phnom Penh, and from what I've seen fancies wearing Khmer Kramas, you may just be lucky enough to get your placed reviewed in Lonely Planet.
As for getting yourself in all the other books, well, if you don't think I've been around to your place in a while, it might not hurt to give me a shout and remind me.